Adande Refrigeration to extend price freeze until 1st September 2021. 5% Price increase applied thereafter will then be held until January 2023.
Adande Refrigeration announces today it will extend its 2020 price freeze by a further 3 months, before increasing prices by 5% effective from 1st September 2021. The price increase will not be reviewed again until January 2023.
Adande Refrigeration announces today it will continue pricing support for its customer base, for a further 3 months, before implementing a 5% price increase to its UK catalogue, effective from 1st September 2021.
Although many equipment manufacturers have increased their prices Adande Refrigeration has worked extremely hard along with its supply chain to be able to deliver a degree of certainty and stability by holding its prices, despite absorbing significant cost increases in raw materials as a result of global shortages caused by COVID-19.
As a result, Adande Refrigeration will continue to extend its 2020 price freeze, until September 1st, when prices will then be subject to a 5% increase. However, in a move to further assist the hospitality sector this increase will then be held until January 2023, unless there is a significant uplift in input pricing.
Global Sales Director, Karl Hodgson explains, “Despite the well-documented difficulties for the UK hospitality sector, I am happy to confirm some good news today. We are holding our prices once more, extending last year’s price freeze until 1st September. We want to ensure operators can buy quality refrigeration, affordably, especially through the summer months when things may still be difficult and UK government support is scheduled to reduce. We understand how important it is for the hospitality and foodservice sector to recover and get back to solid trading levels and we are willing to do what we can to support this effort. Although we must increase our prices from September by 5%, it is our intention to hold this increase until January 2023 at the earliest. In the meantime, we will continue to offer as much support as possible, giving 5-year UK warranty* on all our units, and offering a finance solution under our EasyBuy scheme.”